![]() ![]() Our long-time partners at Salesforce have been with us through our own transformation, and now with NBCUniversal’s One Platform, we are showcasing how they are evolving other businesses across all sectors in positive, exciting ways.” “Through the upcoming series our CNBC Brand Studio team helped produce – “The Shift” – we are both sharing these types of inspirational stories and demonstrating how powerful transformation in business is. “At NBCUniversal we have the incredible opportunity to utilize the power of storytelling to spotlight brands that are making an impact on communities across the globe,” said Mark Marshall, President, Advertising and Partnerships, NBCUniversal. The new docuseries also marks the expansion of Salesforce’s existing partnership with NBCUniversal. “We are thrilled to partner with NBCUniversal to highlight unique stories that show how, in today’s business climate, good business requires engagement with all stakeholders including customers, employees, and communities.” “We created Salesforce+ to be a trusted, on-demand business media channel that shines a light on industry leaders using business as a platform for change,” said Sarah Franklin, President and Chief Marketing Officer, Salesforce. 1, and additional 30-minute episodes with Pandora jewelry, Formula 1 ®, Rocket Companies, and CarMax. 24, Enlightened’s feel-good desserts on Oct. ET, beginning with an episode featuring Metallica’s All Within My Hands foundation on Sept. The series will continue to air on Saturdays at 2:30 p.m. The premiere episode of “The Shift” spotlights how OneUnited Bank, America’s largest Black-owned bank, is building a revolutionary new digital product aimed at upending the predatory payday loan business. CNBC Brand Studio – a part of Creative Partnerships at NBCUniversal – and Efran Films, are producing the series in partnership with Salesforce Studios. ET during a paid-programming block on CNBC, and will also be available for streaming on, Peacock, and Salesforce+, the company’s streaming service for live experiences and on-demand original content. The series, which targets business-minded viewers, will premiere Sept. SAN FRANCISCO-September 8, 2022-Salesforce (NYSE: CRM) and NBCUniversal today introduced “ The Shift,” a new branded video series showing how seven high-growth organizations took on digital transformation during heavy market headwinds - and made it through. ![]() 2021, Salesforce+ has reached 5 million global viewers across 17 live events and 15 original series 17 on CNBC, will stream exclusively on, Peacock, and Salesforce+ First-of-its-kind branded series focuses on businesses scaling their digital presence in response to changing consumer demands ![]()
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